This infographic, an extension of an earlier study that found that 80% of mobile travelers who connected to Gogo Internet did so via an iOS device in July, takes a colorful look at travelers’ mobile and social preferences. The data represents a combination of internal network analysis and customer surveys.
Especially of note: 67% of in-air Wi-Fi users are mixing business with pleasure — just 6% of travelers are taking an all-work-and-no-play approach to flying. Specifically, Facebook’s social network ruled the air from January to June of 2011, accounting for 61% of social network traffic. Twitter, by comparison, logged 22% of all social networking activity during the same period, LinkedIn attracted 10% of social traffic and Foursquare eked out 6%.